I was involved in the creative development of 'Disrupt the Filters,' a comprehensive course offered through TrainerConnect. This program was designed to educate students on unconscious bias and promote diversity appreciation in professional settings. My role encompassed the creation of instructor and participant slides, crafting the student workbook, and developing the welcome packet to enhance the overall learning experience.
I crafted promotional and informational flyers to disseminate details regarding upcoming courses. Employing a strategic approach, I conducted physical distributions in-person, ensuring a localized and targeted outreach. I also created targeted social media campaigns, aligning the dissemination with specific demographics and interests. This comprehensive strategy aimed to maximize the reach and impact of the course information, employing both traditional and digital channels for an integrated promotional campaign.
I designed a holiday greeting card, custom labels for shipping gift baskets, and labels for custom hand-poured candles that aligned with the festive theme and branding standards.
I annually designed and screen printed apparel as a company gesture of appreciation for employees and providers/instructors.